In a recent discussion with RealTrending, Craig McClelland, Chief Strategy Officer at HomeStory, highlighted significant changes in the real estate landscape that are reshaping industry dynamics. He emphasized the importance of adaptability as market conditions fluctuate, advocating for strategies that embrace technology and data analytics. McClelland pointed to the evolving needs of consumers, emphasizing that real estate professionals must respond proactively to consumer expectations and the increased demand for a seamless, digital-first experience.
Key elements from the discussion include the following:
– **Changing Market Dynamics**: McClelland noted that the traditional models of real estate are being challenged, requiring professionals to evolve.
– **Emphasis on Technology**: The integration of advanced technology and data is crucial for staying competitive.
– **Consumer Expectations**: Understanding and adhering to modern consumer demands is paramount for success in a rapidly shifting market.
– **Adoption of New Strategies**: Real estate agents and firms must embrace innovative strategies to maintain relevance and drive growth.
You can read this full article at: https://www.housingwire.com/articles/homestory-craig-mcclelland-speaks-on-changing-real-estate-landscape/(subscription required)
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