John Burns: The narrative of the ‘California exodus’ is concluding.

In a recent analysis by John Burns Research & Consulting (JBREC), the long-standing narrative of the “California exodus” may be reaching a turning point. The report highlights that, despite increased home prices and a highly competitive market, many individuals and families are beginning to return to the state rather than leave it. This shift signifies a remarkable change in mindset as the perceived benefits of living in California, such as job opportunities, lifestyle, and climate, outweigh the challenges posed by rising housing costs. The notion that California’s unique characteristics are driving its residents away seems to be a narrative fueled more by anecdote than by current housing trends.

The report also underscores a broader trend where the state’s housing market has shown resilience amid economic pressures. With a strong emphasis on workforce vitality and innovation, California continues to draw individuals seeking growth and opportunity. Additionally, the influx of remote work options has allowed many to reconsider their living situations without needing to abandon the state’s urban hubs entirely. The findings challenge the prevailing discourse on population movement, suggesting instead a nuanced landscape where many choose to stay or return to California due to its enduring appeal.

– **Return to California**: Many residents are reconsidering their move away from the state, influenced by job opportunities and lifestyle benefits.
– **Resilience of Housing Market**: Despite increased prices, the California housing market demonstrates resilience and enduring appeal.
– **Impact of Remote Work**: The rise of remote work is reshaping living choices, allowing individuals to remain connected to California’s urban lifestyle.
– **Changing Narrative**: The findings of the JBREC report challenge the perception of an exodus, indicating a shift in population trends rather than a mass departure.

You can read this full article at: https://www.housingwire.com/articles/southern-california-housing-market-2025-migration-job-growth-la-wildfires/(subscription required)

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