The mortgage industry is facing a challenge as the pool of loan officers continues to shrink. To stand out in this competitive landscape, mortgage coaches are refining their pitches to attract and retain clients. This refinement is essential in order to differentiate themselves from the competition and maintain a competitive edge in the market.

Key takeaways from this text include:
– Loan officers are becoming scarce in the mortgage industry
– Mortgage coaches are adapting by refining their pitches to attract clients
– Standing out from competitors is crucial for mortgage coaches to succeed

You can read this full article at: https://www.housingwire.com/articles/how-to-pick-a-mortgage-coach-for-this-market/(subscription required)

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